Business
February 13, 2017

That's a Great Question

In the day and age of instant: responses, shipping, news, and startup success—Yvon Chouinard shares a different approach. Instead of looking towards the instant lottery of a winning acquisition, or raising capitol, he asks how can we grow slower?


His ultimate question for decision making resonates with me; “If we’re going to be here 100 Years from now… what is the right direction?”

It’s a great test for long term thinking, for slowing down, rushing less, and focusing more on quality.

Check out an amazing interview with Yvon on the NPR podcast How I Built This.


Posted on February 13, 2017
By Noam Almosnino

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